6. Influencer marketing
With Alyssa Kaplan
This episode we were joined by Alyssa Kaplan, founder of The Scrunchie Club and expert on influencer marketing. Alyssa shared her insights working with influencer marketing and how she has implemented those insights into The Scrunchie Club, a project which features artists and allows them to donate proceeds from custom scrunchies to their favorite charities.
We were able to chat about influencers generally as well as some ideas about how to get started as a business who wants to partner with influencers and the strategies that Alyssa recommends.
THINGS WE MENTIONED IN THE PODCAST
We also wanted to invite our listeners to give us their feedback. We'd love to hear from you. Please email us at hi@lamasix.com
We were able to chat about influencers generally as well as some ideas about how to get started as a business who wants to partner with influencers and the strategies that Alyssa recommends.
THINGS WE MENTIONED IN THE PODCAST
We also wanted to invite our listeners to give us their feedback. We'd love to hear from you. Please email us at hi@lamasix.com
A podcast about people from Lama Six.
People and relationships are often an ignored part of business, marketing, design and our lives in general. They are at the core of every successful startup, compelling campaign, and any big idea that is worth spreading. We’re sitting down with entrepreneurs, creatives, marketers, artists and others to talk about their passion, their process, and how to focus on the people and relationships that matter.
Hosted by Isla Murray & Max Kirchoff
EPISODE 8 • Pursuing self approval
We spoke with Alexandra Hammond about pursuing and defining self approval in life and work.
EPISODE 7 • Building character into your business
Jason Harris, CEO of Mekanism & author of The Soulful Art of Persuasion, joined us for a chat on building character, the balance of social good and getting paid, and being vulnerable with clients.
EPISODE 6 • Influencer marketing
Alyssa Kaplan joined us to share her experience and insights in influencer marketing and on starting her own project, The Scrunchie Club that sources creative influencers for signature scrunchies.
EPISODE 5 • The future of work
Conor Miller joined us to talk about the future of work which includes his research and projects that aim to inform and guide businesses and individuals through this new era.
EPISODE 4 • Community building as a start-up
Nikki and April Dominguez, co-founders of Handsome, joined us to talk about their experience as start-up entrepreneurs, from building relationships with investors and their peers to how they deal with critical feedback.
EPISODE 3 • Purposeful dating & relationships
We were joined by Lily Womble of Date Brazen to chat about how she works with people at all stages of life as they navigate dating.
EPISODE 2 • Personal brand
We are joined by Rachel Charlesworth, founder of Icono, to chat about personal brand, the importance of making the right impression when you're in the room and when you're not.
EPISODE 1 • Building teams & relationships that matter
We are joined by Serena Bartolucci Rubino of Clarity Recruiting to talk about how they build teams based on values, why relationships matter across your career and how Clarity has expressed its mission through its culture and brand experience.
EPISODE 0 • Welcome to People Not Things!
We're launching our very own podcast! Wooooooooo! We aim to inspire entrepreneurs, marketers and creatives to explore how people are the critical connection of our work, and ask why we often take them for granted.
Cover your body in People Not Things
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